Tag: CRM implementation strategies

Is CRM a front end?

Customer relationship management (CRM) is a system utilized by companies to manage interactions with present and potential customers. Many people often use the terms CRM and front end interchangeably. So, is CRM really a front end? A front end is the user-facing side of a system. It is the interface between the user and the […]

What type of CRM is SAP?

Customer Relationship Management (CRM) is a system designed to facilitate customer interactions, ensure customer satisfaction and improve a company’s profits. SAP is a leading provider of CRM solutions and has been offering advanced solutions for over 40 years. SAP CRM is a powerful tool that enables organizations to construct lasting customer relationships and enhance their […]

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