Salesforce is one of the top customer relationship management (CRM) platforms, but it has plenty of competition in the industry. Microsoft Dynamics, SAP, Oracle, Zoho, and HubSpot are some of the biggest players vying for market share in this rapidly growing space.
Microsoft Dynamics is a suite of ERP and CRM solutions to help businesses manage customer data, analyze customer relations and streamline operations. It integrates with other Microsoft products, like Office 365 and Azure, making it a desirable choice for those already using Microsoft products.
SAP, founded in 1972, is a well-established CRM provider. It offers salesforce automation, customer service, and marketing automation solutions and is used by large corporations, such as Walmart, Unilever, and Nestle.
Oracle is an older and well-known tech company with a comprehensive suite of CRM features including salesforce automation, customer service and marketing automation. It also integrates with its own suite of applications, making it an attractive option.
Zoho is a relatively new player in the CRM industry but has made a name for itself. It offers a suite of solutions for salesforce automation, customer service and marketing automation, and is designed particularly for small to medium businesses.
Finally, HubSpot is another popular CRM platform. It focuses on inbound marketing and provides customers with salesforce automation, customer service, and marketing automation solutions.
These five companies are the biggest competitors to Salesforce and all offer comprehensive CRM suites. Businesses looking for a comprehensive solution should investigate each of these options to find the best fit for their needs.